October 4, 2008
- Marketing for Attorneys and Qassia
Your marketing for attorneys efforts could be expedited through use of a service called Qassia. The service is free, and you share your "intelligence" (e.g., tips, short articles, observations) by periodically posting information on the site. The best part of the service is that you are able to include a quality backlink to your website with every "intelligence" you add. When you share "intelligence" on the site, you also receive credit from Qassia. In theory, the more credit you earn, the more you will help your website rankings. Qassia also has an ad revenue sharing system, meaning you can be compensated through promoting your sites. (…)
September 11, 2008
- Marketing for Attorneys using StomperNet, Part 2
In a recent post about the benefits of StomperNet in the marketing for attorneys space, I recommended the new Stompernet trade journal, The Net Effect. One can receive the first issue free, along with a free DVD of training, as well as an SEO course all for the price of shipping and handling ($9.95). Of course, the idea is for subscribers to become addicted to the trade journal and the monthly DVD (which together cost in the neighborhood of $59 per month). (…)
September 8, 2008
- Internet Marketing for Attorneys and Google's 10th Birthday
The 10th birthday of Google is significant in the marketing for attorneys and internet marketing for attorneys realm. Google was founded by Larry Page and Sergey Brin on September 7, 1998. Approximately 10 years later, Google has a market value of well over $100 billion and has almost 20,000 employees, according to a September 9, 2008 article in CNN.com. (…)
September 4, 2008
- Marketing for Attorneys using StomperNet?
If you're serious about marketing for attorneys or internet marketing for attorneys, I recommend that you click on the following link: http://www.stompernetnow.com/. The renowned Search Engine Optimization (SEO) experts at StomperNet finally released this evening their new SEO course and allowed sign ups for their new magazine, Net Effect Journal. I'm not currently an affiliate of StomperNet and will receive no compensation if you purchase, but I suggest you at least watch the video on the site. (…)
August 30, 2008
- Facebook Pages as Marketing for Attorneys?
Facebook has become dominant in the area of social networking, but does it have a role in marketing for attorneys? While Facebook profiles are generally limited (in theory) to individuals, Facebook "pages" are intended for businesses and can be used by law firms. In fact, some law firms have already set up pages on Facebook. One such law firm is New York City-based Curtis, Mallet-Prevost, Colt & Mosle. As of today when I looked, Curtis Mallet had 90 "fans" on its Facebook page. Curtis Mallet's Facebook page appears to focus on recruiting of attorneys, showing the summer associate class, interview schedules at law schools, information on diversity, awards and rankings, and assessments from former summer associates. (…)
August 24, 2008
- Marketing for Attorneys and Keyword Research, Part II
Although Wordtracker's free keyword search tool is helpful and provides a good start in marketing for attorneys, I recommend - if it makes sense within your budget - upgrading to the paid Wordtracker service. (…)
March 29, 2008
- Comments On Blogs
One of the best ways to attract more visitors to the website for your legal practice is to have more in-bound links from other websites. If another website contains a link to your website, the search engines will view your website as more authoritative and popular. When a website that is highly ranked for searches in the area you're trying to emphasize links to your site, search engines will give you even more credit. (…)
